Kelly Parrott was starting a cheeseboard catering business, having worked as a cheesemonger for many years she was ready to try going out on her own. She wanted something fun and personable that she could use to promote herself. We settled on the obvious Parrott as a mascot- what a cool last name- and ribbon-inspired custom lettering.
Sketches to Final Art
Because her budget was limited, we agreed to keep the options to a minimum and commit to a single concept quickly. For larger projects, I typically do an intake meeting, make mood boards, and offer several options on the first round of review.
